Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D0
Daniel 00630
VM0000630Membermember630@example.test · +601110000630 · Preferred outlet: OPLUMO Outlet 2
App UserFamily
Consent Status
Opted Out
Points Balance
273
Current loyalty balance
Lifetime Spend
RM 342
Across 11 visits
Total Visits
11
Since 2025-12-14
Average Order Value
RM 25
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
119d
2026-06-12
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
273 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 2
Outlet purchase
2026-05-31 · Member activity · RM 18.75
App session
2026-05-19 · OPLUMO Outlet 2
Points credited
2026-05-07 · Member activity · RM 21.25
Win-back campaign delivered
2026-04-25 · OPLUMO Outlet 2
Outlet purchase
2026-04-13 · Member activity · RM 23.75
Points credited
2026-04-01 · OPLUMO Outlet 2
Outlet purchase
2026-03-20 · Member activity · RM 26.25