Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 06290
VM0006290Membermember6290@example.test · +601110006290 · Preferred outlet: OPLUMO Outlet 1
LunchNew Joiner
Consent Status
Opted Out
Points Balance
225
Current loyalty balance
Lifetime Spend
RM 282
Across 8 visits
Total Visits
8
Since 2026-01-18
Average Order Value
RM 36
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
138d
2026-05-24
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
225 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-24 · OPLUMO Outlet 1
Outlet purchase
2026-05-12 · Member activity · RM 27.00
App session
2026-04-30 · OPLUMO Outlet 1
Points credited
2026-04-18 · Member activity · RM 30.60
Win-back campaign delivered
2026-04-06 · OPLUMO Outlet 1
Outlet purchase
2026-03-25 · Member activity · RM 34.20
Points credited
2026-03-13 · OPLUMO Outlet 1
Outlet purchase
2026-03-01 · Member activity · RM 37.80