Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 06285
VM0006285Silvermember6285@example.test · +601110006285 · Preferred outlet: OPLUMO Outlet 13
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
1,511
Current loyalty balance
Lifetime Spend
RM 1,890
Across 29 visits
Total Visits
29
Since 2025-03-14
Average Order Value
RM 54
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
70d
2026-07-31
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,511 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-31 · OPLUMO Outlet 13
Outlet purchase
2026-07-19 · Member activity · RM 40.50
App session
2026-07-07 · OPLUMO Outlet 13
Points credited
2026-06-25 · Member activity · RM 45.90
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 13
Outlet purchase
2026-06-01 · Member activity · RM 51.30
Points credited
2026-05-20 · OPLUMO Outlet 13
Outlet purchase
2026-05-08 · Member activity · RM 56.70