Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 06231
VM0006231Membermember6231@example.test · +601110006231 · Preferred outlet: OPLUMO Outlet 10
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
520
Current loyalty balance
Lifetime Spend
RM 651
Across 7 visits
Total Visits
7
Since 2026-05-21
Average Order Value
RM 100
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
33d
2026-09-06
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
520 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-06 · OPLUMO Outlet 10
Outlet purchase
2026-08-25 · Member activity · RM 75.00
App session
2026-08-13 · OPLUMO Outlet 10
Points credited
2026-08-01 · Member activity · RM 85.00
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 10
Outlet purchase
2026-07-08 · Member activity · RM 95.00
Points credited
2026-06-26 · OPLUMO Outlet 10
Outlet purchase
2026-06-14 · Member activity · RM 105.00