Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 06160
VM0006160Membermember6160@example.test · +601110006160 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted In
Points Balance
847
Current loyalty balance
Lifetime Spend
RM 1,060
Across 11 visits
Total Visits
11
Since 2026-01-14
Average Order Value
RM 88
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
88d
2026-07-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
847 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-13 · OPLUMO Outlet 7
Outlet purchase
2026-07-01 · Member activity · RM 66.00
App session
2026-06-19 · OPLUMO Outlet 7
Points credited
2026-06-07 · Member activity · RM 74.80
Win-back campaign delivered
2026-05-26 · OPLUMO Outlet 7
Outlet purchase
2026-05-14 · Member activity · RM 83.60
Points credited
2026-05-02 · OPLUMO Outlet 7
Outlet purchase
2026-04-20 · Member activity · RM 92.40