Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00616
VM0000616Goldmember616@example.test · +601110000616 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted Out
Points Balance
3,637
Current loyalty balance
Lifetime Spend
RM 4,547
Across 32 visits
Total Visits
32
Since 2024-12-02
Average Order Value
RM 117
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
118d
2026-06-13
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,637 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-13 · OPLUMO Outlet 5
Outlet purchase
2026-06-01 · Member activity · RM 87.75
App session
2026-05-20 · OPLUMO Outlet 5
Points credited
2026-05-08 · Member activity · RM 99.45
Win-back campaign delivered
2026-04-26 · OPLUMO Outlet 5
Outlet purchase
2026-04-14 · Member activity · RM 111.15
Points credited
2026-04-02 · OPLUMO Outlet 5
Outlet purchase
2026-03-21 · Member activity · RM 122.85