Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 06147
VM0006147Membermember6147@example.test · +601110006147 · Preferred outlet: OPLUMO Outlet 11
WeekendApp User
Consent Status
Opted In
Points Balance
297
Current loyalty balance
Lifetime Spend
RM 372
Across 11 visits
Total Visits
11
Since 2026-01-01
Average Order Value
RM 36
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
101d
2026-06-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
297 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-30 · OPLUMO Outlet 11
Outlet purchase
2026-06-18 · Member activity · RM 27.00
App session
2026-06-06 · OPLUMO Outlet 11
Points credited
2026-05-25 · Member activity · RM 30.60
Win-back campaign delivered
2026-05-13 · OPLUMO Outlet 11
Outlet purchase
2026-05-01 · Member activity · RM 34.20
Points credited
2026-04-19 · OPLUMO Outlet 11
Outlet purchase
2026-04-07 · Member activity · RM 37.80