Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 06141
VM0006141Silvermember6141@example.test · +601110006141 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
1,455
Current loyalty balance
Lifetime Spend
RM 1,820
Across 31 visits
Total Visits
31
Since 2025-02-15
Average Order Value
RM 60
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
61d
2026-08-09
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,455 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-09 · OPLUMO Outlet 5
Outlet purchase
2026-07-28 · Member activity · RM 45.00
App session
2026-07-16 · OPLUMO Outlet 5
Points credited
2026-07-04 · Member activity · RM 51.00
Win-back campaign delivered
2026-06-22 · OPLUMO Outlet 5
Outlet purchase
2026-06-10 · Member activity · RM 57.00
Points credited
2026-05-29 · OPLUMO Outlet 5
Outlet purchase
2026-05-17 · Member activity · RM 63.00