Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 06110
VM0006110Silvermember6110@example.test · +601110006110 · Preferred outlet: OPLUMO Outlet 8
App UserFamily
Consent Status
Opted In
Points Balance
1,482
Current loyalty balance
Lifetime Spend
RM 1,853
Across 39 visits
Total Visits
39
Since 2024-09-14
Average Order Value
RM 51
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
71d
2026-07-30
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,482 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 8
Outlet purchase
2026-07-18 · Member activity · RM 38.25
App session
2026-07-06 · OPLUMO Outlet 8
Points credited
2026-06-24 · Member activity · RM 43.35
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 8
Outlet purchase
2026-05-31 · Member activity · RM 48.45
Points credited
2026-05-19 · OPLUMO Outlet 8
Outlet purchase
2026-05-07 · Member activity · RM 53.55