Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 06099
VM0006099Goldmember6099@example.test · +601110006099 · Preferred outlet: OPLUMO Outlet 14
WeekendApp User
Consent Status
Opted Out
Points Balance
3,058
Current loyalty balance
Lifetime Spend
RM 3,823
Across 29 visits
Total Visits
29
Since 2025-03-19
Average Order Value
RM 158
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
65d
2026-08-05
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,058 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-05 · OPLUMO Outlet 14
Outlet purchase
2026-07-24 · Member activity · RM 118.50
App session
2026-07-12 · OPLUMO Outlet 14
Points credited
2026-06-30 · Member activity · RM 134.30
Win-back campaign delivered
2026-06-18 · OPLUMO Outlet 14
Outlet purchase
2026-06-06 · Member activity · RM 150.10
Points credited
2026-05-25 · OPLUMO Outlet 14
Outlet purchase
2026-05-13 · Member activity · RM 165.90