Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 06074
VM0006074Silvermember6074@example.test · +601110006074 · Preferred outlet: OPLUMO Outlet 6
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,938
Current loyalty balance
Lifetime Spend
RM 2,424
Across 42 visits
Total Visits
42
Since 2024-07-07
Average Order Value
RM 56
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
86d
2026-07-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,938 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 6
Outlet purchase
2026-07-03 · Member activity · RM 42.00
App session
2026-06-21 · OPLUMO Outlet 6
Points credited
2026-06-09 · Member activity · RM 47.60
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 6
Outlet purchase
2026-05-16 · Member activity · RM 53.20
Points credited
2026-05-04 · OPLUMO Outlet 6
Outlet purchase
2026-04-22 · Member activity · RM 58.80