Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 06040
VM0006040Silvermember6040@example.test · +601110006040 · Preferred outlet: OPLUMO Outlet 6
High ValueWeekend
Consent Status
Opted In
Points Balance
2,249
Current loyalty balance
Lifetime Spend
RM 2,812
Across 17 visits
Total Visits
17
Since 2025-08-05
Average Order Value
RM 171
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
142d
2026-05-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,249 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 6
Outlet purchase
2026-05-08 · Member activity · RM 128.25
App session
2026-04-26 · OPLUMO Outlet 6
Points credited
2026-04-14 · Member activity · RM 145.35
Win-back campaign delivered
2026-04-02 · OPLUMO Outlet 6
Outlet purchase
2026-03-21 · Member activity · RM 162.45
Points credited
2026-03-09 · OPLUMO Outlet 6
Outlet purchase
2026-02-25 · Member activity · RM 179.55