Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 06035
VM0006035Goldmember6035@example.test · +601110006035 · Preferred outlet: OPLUMO Outlet 1
WeekendApp User
Consent Status
Opted In
Points Balance
4,742
Current loyalty balance
Lifetime Spend
RM 5,929
Across 39 visits
Total Visits
39
Since 2024-10-30
Average Order Value
RM 123
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
25d
2026-09-14
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
4,742 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-14 · OPLUMO Outlet 1
Outlet purchase
2026-09-02 · Member activity · RM 92.25
App session
2026-08-21 · OPLUMO Outlet 1
Points credited
2026-08-09 · Member activity · RM 104.55
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 1
Outlet purchase
2026-07-16 · Member activity · RM 116.85
Points credited
2026-07-04 · OPLUMO Outlet 1
Outlet purchase
2026-06-22 · Member activity · RM 129.15