Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 06015
VM0006015Membermember6015@example.test · +601110006015 · Preferred outlet: OPLUMO Outlet 15
Birthday SoonLunch
Consent Status
Opted In
Points Balance
137
Current loyalty balance
Lifetime Spend
RM 172
Across 1 visits
Total Visits
1
Since 2026-05-07
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
137d
2026-05-25
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
137 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 15
Outlet purchase
2026-05-13 · Member activity · RM 105.00
App session
2026-05-01 · OPLUMO Outlet 15
Points credited
2026-04-19 · Member activity · RM 119.00
Win-back campaign delivered
2026-04-07 · OPLUMO Outlet 15
Outlet purchase
2026-03-26 · Member activity · RM 133.00
Points credited
2026-03-14 · OPLUMO Outlet 15
Outlet purchase
2026-03-02 · Member activity · RM 147.00