Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 06004
VM0006004Membermember6004@example.test · +601110006004 · Preferred outlet: OPLUMO Outlet 4
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
630
Current loyalty balance
Lifetime Spend
RM 788
Across 27 visits
Total Visits
27
Since 2025-01-07
Average Order Value
RM 26
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
172d
2026-04-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
630 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 4
Outlet purchase
2026-04-08 · Member activity · RM 19.50
App session
2026-03-27 · OPLUMO Outlet 4
Points credited
2026-03-15 · Member activity · RM 22.10
Win-back campaign delivered
2026-03-03 · OPLUMO Outlet 4
Outlet purchase
2026-02-19 · Member activity · RM 24.70
Points credited
2026-02-07 · OPLUMO Outlet 4
Outlet purchase
2026-01-26 · Member activity · RM 27.30