Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 06002
VM0006002Platinummember6002@example.test · +601110006002 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
5,922
Current loyalty balance
Lifetime Spend
RM 7,403
Across 45 visits
Total Visits
45
Since 2024-03-08
Average Order Value
RM 153
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
153d
2026-05-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,922 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 2
Outlet purchase
2026-04-27 · Member activity · RM 114.75
App session
2026-04-15 · OPLUMO Outlet 2
Points credited
2026-04-03 · Member activity · RM 130.05
Win-back campaign delivered
2026-03-22 · OPLUMO Outlet 2
Outlet purchase
2026-03-10 · Member activity · RM 145.35
Points credited
2026-02-26 · OPLUMO Outlet 2
Outlet purchase
2026-02-14 · Member activity · RM 160.65