Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 05999
VM0005999Platinummember5999@example.test · +601110005999 · Preferred outlet: OPLUMO Outlet 16
Birthday SoonLunch
Consent Status
Opted In
Points Balance
6,213
Current loyalty balance
Lifetime Spend
RM 7,767
Across 44 visits
Total Visits
44
Since 2024-07-29
Average Order Value
RM 178
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
28d
2026-09-11
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
6,213 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-11 · OPLUMO Outlet 16
Outlet purchase
2026-08-30 · Member activity · RM 133.50
App session
2026-08-18 · OPLUMO Outlet 16
Points credited
2026-08-06 · Member activity · RM 151.30
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 16
Outlet purchase
2026-07-13 · Member activity · RM 169.10
Points credited
2026-07-01 · OPLUMO Outlet 16
Outlet purchase
2026-06-19 · Member activity · RM 186.90