Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 05980
VM0005980Platinummember5980@example.test · +601110005980 · Preferred outlet: OPLUMO Outlet 14
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
6,266
Current loyalty balance
Lifetime Spend
RM 7,833
Across 41 visits
Total Visits
41
Since 2024-05-24
Average Order Value
RM 154
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
148d
2026-05-14
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
6,266 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 14
Outlet purchase
2026-05-02 · Member activity · RM 115.50
App session
2026-04-20 · OPLUMO Outlet 14
Points credited
2026-04-08 · Member activity · RM 130.90
Win-back campaign delivered
2026-03-27 · OPLUMO Outlet 14
Outlet purchase
2026-03-15 · Member activity · RM 146.30
Points credited
2026-03-03 · OPLUMO Outlet 14
Outlet purchase
2026-02-19 · Member activity · RM 161.70