Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 05920
VM0005920Silvermember5920@example.test · +601110005920 · Preferred outlet: OPLUMO Outlet 5
High ValueWeekend
Consent Status
Opted In
Points Balance
1,196
Current loyalty balance
Lifetime Spend
RM 1,496
Across 21 visits
Total Visits
21
Since 2025-06-16
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
120d
2026-06-11
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,196 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 5
Outlet purchase
2026-05-30 · Member activity · RM 48.75
App session
2026-05-18 · OPLUMO Outlet 5
Points credited
2026-05-06 · Member activity · RM 55.25
Win-back campaign delivered
2026-04-24 · OPLUMO Outlet 5
Outlet purchase
2026-04-12 · Member activity · RM 61.75
Points credited
2026-03-31 · OPLUMO Outlet 5
Outlet purchase
2026-03-19 · Member activity · RM 68.25