Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 05915
VM0005915Membermember5915@example.test · +601110005915 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted In
Points Balance
530
Current loyalty balance
Lifetime Spend
RM 663
Across 14 visits
Total Visits
14
Since 2026-02-02
Average Order Value
RM 55
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
15d
2026-09-24
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
530 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-24 · OPLUMO Outlet 17
Outlet purchase
2026-09-12 · Member activity · RM 41.25
App session
2026-08-31 · OPLUMO Outlet 17
Points credited
2026-08-19 · Member activity · RM 46.75
Win-back campaign delivered
2026-08-07 · OPLUMO Outlet 17
Outlet purchase
2026-07-26 · Member activity · RM 52.25
Points credited
2026-07-14 · OPLUMO Outlet 17
Outlet purchase
2026-07-02 · Member activity · RM 57.75