Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 05848
VM0005848Silvermember5848@example.test · +601110005848 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted In
Points Balance
1,650
Current loyalty balance
Lifetime Spend
RM 2,064
Across 13 visits
Total Visits
13
Since 2025-12-08
Average Order Value
RM 142
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
89d
2026-07-12
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,650 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-12 · OPLUMO Outlet 1
Outlet purchase
2026-06-30 · Member activity · RM 106.50
App session
2026-06-18 · OPLUMO Outlet 1
Points credited
2026-06-06 · Member activity · RM 120.70
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 1
Outlet purchase
2026-05-13 · Member activity · RM 134.90
Points credited
2026-05-01 · OPLUMO Outlet 1
Outlet purchase
2026-04-19 · Member activity · RM 149.10