Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00580
VM0000580Membermember580@example.test · +601110000580 · Preferred outlet: OPLUMO Outlet 3
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
226
Current loyalty balance
Lifetime Spend
RM 283
Across 12 visits
Total Visits
12
Since 2025-12-04
Average Order Value
RM 27
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
111d
2026-06-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
226 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-20 · OPLUMO Outlet 3
Outlet purchase
2026-06-08 · Member activity · RM 20.25
App session
2026-05-27 · OPLUMO Outlet 3
Points credited
2026-05-15 · Member activity · RM 22.95
Win-back campaign delivered
2026-05-03 · OPLUMO Outlet 3
Outlet purchase
2026-04-21 · Member activity · RM 25.65
Points credited
2026-04-09 · OPLUMO Outlet 3
Outlet purchase
2026-03-28 · Member activity · RM 28.35