Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 05795
VM0005795Membermember5795@example.test · +601110005795 · Preferred outlet: OPLUMO Outlet 16
WeekendApp User
Consent Status
Opted In
Points Balance
900
Current loyalty balance
Lifetime Spend
RM 1,126
Across 13 visits
Total Visits
13
Since 2025-10-27
Average Order Value
RM 76
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
131d
2026-05-31
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
900 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-31 · OPLUMO Outlet 16
Outlet purchase
2026-05-19 · Member activity · RM 57.00
App session
2026-05-07 · OPLUMO Outlet 16
Points credited
2026-04-25 · Member activity · RM 64.60
Win-back campaign delivered
2026-04-13 · OPLUMO Outlet 16
Outlet purchase
2026-04-01 · Member activity · RM 72.20
Points credited
2026-03-20 · OPLUMO Outlet 16
Outlet purchase
2026-03-08 · Member activity · RM 79.80