Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 05771
VM0005771Membermember5771@example.test · +601110005771 · Preferred outlet: OPLUMO Outlet 9
WeekendApp User
Consent Status
Opted In
Points Balance
897
Current loyalty balance
Lifetime Spend
RM 1,122
Across 10 visits
Total Visits
10
Since 2025-12-26
Average Order Value
RM 144
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
125d
2026-06-06
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
897 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 9
Outlet purchase
2026-05-25 · Member activity · RM 108.00
App session
2026-05-13 · OPLUMO Outlet 9
Points credited
2026-05-01 · Member activity · RM 122.40
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 9
Outlet purchase
2026-04-07 · Member activity · RM 136.80
Points credited
2026-03-26 · OPLUMO Outlet 9
Outlet purchase
2026-03-14 · Member activity · RM 151.20