Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 05739
VM0005739Platinummember5739@example.test · +601110005739 · Preferred outlet: OPLUMO Outlet 11
WeekendApp User
Consent Status
Opted In
Points Balance
7,333
Current loyalty balance
Lifetime Spend
RM 9,167
Across 45 visits
Total Visits
45
Since 2024-05-09
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
91d
2026-07-10
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
7,333 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 11
Outlet purchase
2026-06-28 · Member activity · RM 132.75
App session
2026-06-16 · OPLUMO Outlet 11
Points credited
2026-06-04 · Member activity · RM 150.45
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 11
Outlet purchase
2026-05-11 · Member activity · RM 168.15
Points credited
2026-04-29 · OPLUMO Outlet 11
Outlet purchase
2026-04-17 · Member activity · RM 185.85