Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 05735
VM0005735Membermember5735@example.test · +601110005735 · Preferred outlet: OPLUMO Outlet 7
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
94
Current loyalty balance
Lifetime Spend
RM 119
Across 1 visits
Total Visits
1
Since 2026-06-20
Average Order Value
RM 97
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
93d
2026-07-08
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
94 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 7
Outlet purchase
2026-06-26 · Member activity · RM 72.75
App session
2026-06-14 · OPLUMO Outlet 7
Points credited
2026-06-02 · Member activity · RM 82.45
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 7
Outlet purchase
2026-05-09 · Member activity · RM 92.15
Points credited
2026-04-27 · OPLUMO Outlet 7
Outlet purchase
2026-04-15 · Member activity · RM 101.85