Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 05715
VM0005715Goldmember5715@example.test · +601110005715 · Preferred outlet: OPLUMO Outlet 4
WeekendApp User
Consent Status
Opted In
Points Balance
3,818
Current loyalty balance
Lifetime Spend
RM 4,773
Across 27 visits
Total Visits
27
Since 2025-06-07
Average Order Value
RM 176
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
21d
2026-09-18
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,818 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-18 · OPLUMO Outlet 4
Outlet purchase
2026-09-06 · Member activity · RM 132.00
App session
2026-08-25 · OPLUMO Outlet 4
Points credited
2026-08-13 · Member activity · RM 149.60
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 4
Outlet purchase
2026-07-20 · Member activity · RM 167.20
Points credited
2026-07-08 · OPLUMO Outlet 4
Outlet purchase
2026-06-26 · Member activity · RM 184.80