Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 05680
VM0005680Goldmember5680@example.test · +601110005680 · Preferred outlet: OPLUMO Outlet 3
High ValueWeekend
Consent Status
Opted Out
Points Balance
3,614
Current loyalty balance
Lifetime Spend
RM 4,518
Across 33 visits
Total Visits
33
Since 2025-01-05
Average Order Value
RM 148
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
66d
2026-08-04
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,614 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 3
Outlet purchase
2026-07-23 · Member activity · RM 111.00
App session
2026-07-11 · OPLUMO Outlet 3
Points credited
2026-06-29 · Member activity · RM 125.80
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 3
Outlet purchase
2026-06-05 · Member activity · RM 140.60
Points credited
2026-05-24 · OPLUMO Outlet 3
Outlet purchase
2026-05-12 · Member activity · RM 155.40