Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 00561
VM0000561Silvermember561@example.test · +601110000561 · Preferred outlet: OPLUMO Outlet 1
FamilyDelivery
Consent Status
Opted In
Points Balance
2,166
Current loyalty balance
Lifetime Spend
RM 2,709
Across 25 visits
Total Visits
25
Since 2025-05-19
Average Order Value
RM 132
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
76d
2026-07-25
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,166 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-25 · OPLUMO Outlet 1
Outlet purchase
2026-07-13 · Member activity · RM 99.00
App session
2026-07-01 · OPLUMO Outlet 1
Points credited
2026-06-19 · Member activity · RM 112.20
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 1
Outlet purchase
2026-05-26 · Member activity · RM 125.40
Points credited
2026-05-14 · OPLUMO Outlet 1
Outlet purchase
2026-05-02 · Member activity · RM 138.60