Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 05529
VM0005529Goldmember5529@example.test · +601110005529 · Preferred outlet: OPLUMO Outlet 5
FamilyDelivery
Consent Status
Opted In
Points Balance
2,488
Current loyalty balance
Lifetime Spend
RM 3,111
Across 31 visits
Total Visits
31
Since 2025-02-24
Average Order Value
RM 116
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
52d
2026-08-18
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,488 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-18 · OPLUMO Outlet 5
Outlet purchase
2026-08-06 · Member activity · RM 87.00
App session
2026-07-25 · OPLUMO Outlet 5
Points credited
2026-07-13 · Member activity · RM 98.60
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 5
Outlet purchase
2026-06-19 · Member activity · RM 110.20
Points credited
2026-06-07 · OPLUMO Outlet 5
Outlet purchase
2026-05-26 · Member activity · RM 121.80