Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 05522
VM0005522Silvermember5522@example.test · +601110005522 · Preferred outlet: OPLUMO Outlet 15
LunchNew Joiner
Consent Status
Opted Out
Points Balance
1,025
Current loyalty balance
Lifetime Spend
RM 1,282
Across 12 visits
Total Visits
12
Since 2025-11-03
Average Order Value
RM 112
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
142d
2026-05-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,025 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 15
Outlet purchase
2026-05-08 · Member activity · RM 84.00
App session
2026-04-26 · OPLUMO Outlet 15
Points credited
2026-04-14 · Member activity · RM 95.20
Win-back campaign delivered
2026-04-02 · OPLUMO Outlet 15
Outlet purchase
2026-03-21 · Member activity · RM 106.40
Points credited
2026-03-09 · OPLUMO Outlet 15
Outlet purchase
2026-02-25 · Member activity · RM 117.60