Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 05481
VM0005481Platinummember5481@example.test · +601110005481 · Preferred outlet: OPLUMO Outlet 8
FamilyDelivery
Consent Status
Opted In
Points Balance
6,748
Current loyalty balance
Lifetime Spend
RM 8,435
Across 39 visits
Total Visits
39
Since 2024-09-17
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
68d
2026-08-02
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
6,748 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-02 · OPLUMO Outlet 8
Outlet purchase
2026-07-21 · Member activity · RM 130.50
App session
2026-07-09 · OPLUMO Outlet 8
Points credited
2026-06-27 · Member activity · RM 147.90
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 8
Outlet purchase
2026-06-03 · Member activity · RM 165.30
Points credited
2026-05-22 · OPLUMO Outlet 8
Outlet purchase
2026-05-10 · Member activity · RM 182.70