Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 05459
VM0005459Membermember5459@example.test · +601110005459 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
184
Current loyalty balance
Lifetime Spend
RM 231
Across 2 visits
Total Visits
2
Since 2026-04-02
Average Order Value
RM 98
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
172d
2026-04-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
184 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 3
Outlet purchase
2026-04-08 · Member activity · RM 73.50
App session
2026-03-27 · OPLUMO Outlet 3
Points credited
2026-03-15 · Member activity · RM 83.30
Win-back campaign delivered
2026-03-03 · OPLUMO Outlet 3
Outlet purchase
2026-02-19 · Member activity · RM 93.10
Points credited
2026-02-07 · OPLUMO Outlet 3
Outlet purchase
2026-01-26 · Member activity · RM 102.90