Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00544
VM0000544Silvermember544@example.test · +601110000544 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted Out
Points Balance
1,096
Current loyalty balance
Lifetime Spend
RM 1,371
Across 12 visits
Total Visits
12
Since 2025-12-23
Average Order Value
RM 117
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
92d
2026-07-09
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,096 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-09 · OPLUMO Outlet 1
Outlet purchase
2026-06-27 · Member activity · RM 87.75
App session
2026-06-15 · OPLUMO Outlet 1
Points credited
2026-06-03 · Member activity · RM 99.45
Win-back campaign delivered
2026-05-22 · OPLUMO Outlet 1
Outlet purchase
2026-05-10 · Member activity · RM 111.15
Points credited
2026-04-28 · OPLUMO Outlet 1
Outlet purchase
2026-04-16 · Member activity · RM 122.85