Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00542
VM0000542Silvermember542@example.test · +601110000542 · Preferred outlet: OPLUMO Outlet 16
App UserFamily
Consent Status
Opted In
Points Balance
1,440
Current loyalty balance
Lifetime Spend
RM 1,800
Across 13 visits
Total Visits
13
Since 2025-12-31
Average Order Value
RM 164
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
66d
2026-08-04
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,440 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-04 · OPLUMO Outlet 16
Outlet purchase
2026-07-23 · Member activity · RM 123.00
App session
2026-07-11 · OPLUMO Outlet 16
Points credited
2026-06-29 · Member activity · RM 139.40
Win-back campaign delivered
2026-06-17 · OPLUMO Outlet 16
Outlet purchase
2026-06-05 · Member activity · RM 155.80
Points credited
2026-05-24 · OPLUMO Outlet 16
Outlet purchase
2026-05-12 · Member activity · RM 172.20