Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N0
Nurul 05385
VM0005385Silvermember5385@example.test · +601110005385 · Preferred outlet: OPLUMO Outlet 14
FamilyDelivery
Consent Status
Opted In
Points Balance
1,411
Current loyalty balance
Lifetime Spend
RM 1,764
Across 28 visits
Total Visits
28
Since 2025-04-16
Average Order Value
RM 81
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
55d
2026-08-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,411 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 14
Outlet purchase
2026-08-03 · Member activity · RM 60.75
App session
2026-07-22 · OPLUMO Outlet 14
Points credited
2026-07-10 · Member activity · RM 68.85
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 14
Outlet purchase
2026-06-16 · Member activity · RM 76.95
Points credited
2026-06-04 · OPLUMO Outlet 14
Outlet purchase
2026-05-23 · Member activity · RM 85.05