Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H0
Hakim 05360
VM0005360Goldmember5360@example.test · +601110005360 · Preferred outlet: OPLUMO Outlet 6
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,664
Current loyalty balance
Lifetime Spend
RM 3,330
Across 26 visits
Total Visits
26
Since 2025-03-06
Average Order Value
RM 141
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
132d
2026-05-30
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,664 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 6
Outlet purchase
2026-05-18 · Member activity · RM 105.75
App session
2026-05-06 · OPLUMO Outlet 6
Points credited
2026-04-24 · Member activity · RM 119.85
Win-back campaign delivered
2026-04-12 · OPLUMO Outlet 6
Outlet purchase
2026-03-31 · Member activity · RM 133.95
Points credited
2026-03-19 · OPLUMO Outlet 6
Outlet purchase
2026-03-07 · Member activity · RM 148.05