Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 05279
VM0005279Membermember5279@example.test · +601110005279 · Preferred outlet: OPLUMO Outlet 10
Birthday SoonLunch
Consent Status
Opted In
Points Balance
642
Current loyalty balance
Lifetime Spend
RM 803
Across 21 visits
Total Visits
21
Since 2025-10-06
Average Order Value
RM 45
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
8d
2026-10-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
642 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-10-01 · OPLUMO Outlet 10
Outlet purchase
2026-09-19 · Member activity · RM 33.75
App session
2026-09-07 · OPLUMO Outlet 10
Points credited
2026-08-26 · Member activity · RM 38.25
Win-back campaign delivered
2026-08-14 · OPLUMO Outlet 10
Outlet purchase
2026-08-02 · Member activity · RM 42.75
Points credited
2026-07-21 · OPLUMO Outlet 10
Outlet purchase
2026-07-09 · Member activity · RM 47.25