Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 05267
VM0005267Goldmember5267@example.test · +601110005267 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
2,989
Current loyalty balance
Lifetime Spend
RM 3,737
Across 28 visits
Total Visits
28
Since 2024-12-30
Average Order Value
RM 115
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
162d
2026-04-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,989 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-30 · OPLUMO Outlet 15
Outlet purchase
2026-04-18 · Member activity · RM 86.25
App session
2026-04-06 · OPLUMO Outlet 15
Points credited
2026-03-25 · Member activity · RM 97.75
Win-back campaign delivered
2026-03-13 · OPLUMO Outlet 15
Outlet purchase
2026-03-01 · Member activity · RM 109.25
Points credited
2026-02-17 · OPLUMO Outlet 15
Outlet purchase
2026-02-05 · Member activity · RM 120.75