Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 05210
VM0005210Membermember5210@example.test · +601110005210 · Preferred outlet: OPLUMO Outlet 9
LunchNew Joiner
Consent Status
Opted In
Points Balance
160
Current loyalty balance
Lifetime Spend
RM 200
Across 3 visits
Total Visits
3
Since 2026-06-01
Average Order Value
RM 59
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
94d
2026-07-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
160 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-07 · OPLUMO Outlet 9
Outlet purchase
2026-06-25 · Member activity · RM 44.25
App session
2026-06-13 · OPLUMO Outlet 9
Points credited
2026-06-01 · Member activity · RM 50.15
Win-back campaign delivered
2026-05-20 · OPLUMO Outlet 9
Outlet purchase
2026-05-08 · Member activity · RM 56.05
Points credited
2026-04-26 · OPLUMO Outlet 9
Outlet purchase
2026-04-14 · Member activity · RM 61.95