Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 05207
VM0005207Silvermember5207@example.test · +601110005207 · Preferred outlet: OPLUMO Outlet 6
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,670
Current loyalty balance
Lifetime Spend
RM 2,088
Across 29 visits
Total Visits
29
Since 2025-01-11
Average Order Value
RM 59
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
132d
2026-05-30
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,670 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 6
Outlet purchase
2026-05-18 · Member activity · RM 44.25
App session
2026-05-06 · OPLUMO Outlet 6
Points credited
2026-04-24 · Member activity · RM 50.15
Win-back campaign delivered
2026-04-12 · OPLUMO Outlet 6
Outlet purchase
2026-03-31 · Member activity · RM 56.05
Points credited
2026-03-19 · OPLUMO Outlet 6
Outlet purchase
2026-03-07 · Member activity · RM 61.95