Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 00520
VM0000520Silvermember520@example.test · +601110000520 · Preferred outlet: OPLUMO Outlet 11
High ValueWeekend
Consent Status
Opted In
Points Balance
1,076
Current loyalty balance
Lifetime Spend
RM 1,346
Across 33 visits
Total Visits
33
Since 2024-10-02
Average Order Value
RM 46
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
161d
2026-05-01
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,076 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-01 · OPLUMO Outlet 11
Outlet purchase
2026-04-19 · Member activity · RM 34.50
App session
2026-04-07 · OPLUMO Outlet 11
Points credited
2026-03-26 · Member activity · RM 39.10
Win-back campaign delivered
2026-03-14 · OPLUMO Outlet 11
Outlet purchase
2026-03-02 · Member activity · RM 43.70
Points credited
2026-02-18 · OPLUMO Outlet 11
Outlet purchase
2026-02-06 · Member activity · RM 48.30