Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 05198
VM0005198Silvermember5198@example.test · +601110005198 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted In
Points Balance
1,528
Current loyalty balance
Lifetime Spend
RM 1,910
Across 24 visits
Total Visits
24
Since 2025-05-04
Average Order Value
RM 91
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
109d
2026-06-22
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,528 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-22 · OPLUMO Outlet 14
Outlet purchase
2026-06-10 · Member activity · RM 68.25
App session
2026-05-29 · OPLUMO Outlet 14
Points credited
2026-05-17 · Member activity · RM 77.35
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 14
Outlet purchase
2026-04-23 · Member activity · RM 86.45
Points credited
2026-04-11 · OPLUMO Outlet 14
Outlet purchase
2026-03-30 · Member activity · RM 95.55