Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 00519
VM0000519Goldmember519@example.test · +601110000519 · Preferred outlet: OPLUMO Outlet 10
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,462
Current loyalty balance
Lifetime Spend
RM 3,078
Across 20 visits
Total Visits
20
Since 2025-09-18
Average Order Value
RM 131
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
44d
2026-08-26
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,462 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-26 · OPLUMO Outlet 10
Outlet purchase
2026-08-14 · Member activity · RM 98.25
App session
2026-08-02 · OPLUMO Outlet 10
Points credited
2026-07-21 · Member activity · RM 111.35
Win-back campaign delivered
2026-07-09 · OPLUMO Outlet 10
Outlet purchase
2026-06-27 · Member activity · RM 124.45
Points credited
2026-06-15 · OPLUMO Outlet 10
Outlet purchase
2026-06-03 · Member activity · RM 137.55