Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 05139
VM0005139Silvermember5139@example.test · +601110005139 · Preferred outlet: OPLUMO Outlet 6
WeekendApp User
Consent Status
Opted In
Points Balance
1,848
Current loyalty balance
Lifetime Spend
RM 2,311
Across 42 visits
Total Visits
42
Since 2024-06-18
Average Order Value
RM 60
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
105d
2026-06-26
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,848 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 6
Outlet purchase
2026-06-14 · Member activity · RM 45.00
App session
2026-06-02 · OPLUMO Outlet 6
Points credited
2026-05-21 · Member activity · RM 51.00
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 6
Outlet purchase
2026-04-27 · Member activity · RM 57.00
Points credited
2026-04-15 · OPLUMO Outlet 6
Outlet purchase
2026-04-03 · Member activity · RM 63.00