Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H0
Hakim 05120
VM0005120Goldmember5120@example.test · +601110005120 · Preferred outlet: OPLUMO Outlet 4
High ValueWeekend
Consent Status
Opted In
Points Balance
3,351
Current loyalty balance
Lifetime Spend
RM 4,190
Across 29 visits
Total Visits
29
Since 2025-02-21
Average Order Value
RM 130
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
91d
2026-07-10
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,351 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 4
Outlet purchase
2026-06-28 · Member activity · RM 97.50
App session
2026-06-16 · OPLUMO Outlet 4
Points credited
2026-06-04 · Member activity · RM 110.50
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 4
Outlet purchase
2026-05-11 · Member activity · RM 123.50
Points credited
2026-04-29 · OPLUMO Outlet 4
Outlet purchase
2026-04-17 · Member activity · RM 136.50