Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 05114
VM0005114Platinummember5114@example.test · +601110005114 · Preferred outlet: OPLUMO Outlet 15
LunchNew Joiner
Consent Status
Opted Out
Points Balance
5,887
Current loyalty balance
Lifetime Spend
RM 7,360
Across 39 visits
Total Visits
39
Since 2024-10-11
Average Order Value
RM 162
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
44d
2026-08-26
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
5,887 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-26 · OPLUMO Outlet 15
Outlet purchase
2026-08-14 · Member activity · RM 121.50
App session
2026-08-02 · OPLUMO Outlet 15
Points credited
2026-07-21 · Member activity · RM 137.70
Win-back campaign delivered
2026-07-09 · OPLUMO Outlet 15
Outlet purchase
2026-06-27 · Member activity · RM 153.90
Points credited
2026-06-15 · OPLUMO Outlet 15
Outlet purchase
2026-06-03 · Member activity · RM 170.10