Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 05090
VM0005090Silvermember5090@example.test · +601110005090 · Preferred outlet: OPLUMO Outlet 8
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,533
Current loyalty balance
Lifetime Spend
RM 1,917
Across 22 visits
Total Visits
22
Since 2025-04-07
Average Order Value
RM 95
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
172d
2026-04-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,533 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 8
Outlet purchase
2026-04-08 · Member activity · RM 71.25
App session
2026-03-27 · OPLUMO Outlet 8
Points credited
2026-03-15 · Member activity · RM 80.75
Win-back campaign delivered
2026-03-03 · OPLUMO Outlet 8
Outlet purchase
2026-02-19 · Member activity · RM 90.25
Points credited
2026-02-07 · OPLUMO Outlet 8
Outlet purchase
2026-01-26 · Member activity · RM 99.75