Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 05079
VM0005079Membermember5079@example.test · +601110005079 · Preferred outlet: OPLUMO Outlet 14
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
840
Current loyalty balance
Lifetime Spend
RM 1,050
Across 11 visits
Total Visits
11
Since 2026-02-11
Average Order Value
RM 98
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
60d
2026-08-10
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
840 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-10 · OPLUMO Outlet 14
Outlet purchase
2026-07-29 · Member activity · RM 73.50
App session
2026-07-17 · OPLUMO Outlet 14
Points credited
2026-07-05 · Member activity · RM 83.30
Win-back campaign delivered
2026-06-23 · OPLUMO Outlet 14
Outlet purchase
2026-06-11 · Member activity · RM 93.10
Points credited
2026-05-30 · OPLUMO Outlet 14
Outlet purchase
2026-05-18 · Member activity · RM 102.90