Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 05054
VM0005054Silvermember5054@example.test · +601110005054 · Preferred outlet: OPLUMO Outlet 6
App UserFamily
Consent Status
Opted Out
Points Balance
1,333
Current loyalty balance
Lifetime Spend
RM 1,666
Across 12 visits
Total Visits
12
Since 2025-11-29
Average Order Value
RM 160
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
116d
2026-06-15
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,333 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 6
Outlet purchase
2026-06-03 · Member activity · RM 120.00
App session
2026-05-22 · OPLUMO Outlet 6
Points credited
2026-05-10 · Member activity · RM 136.00
Win-back campaign delivered
2026-04-28 · OPLUMO Outlet 6
Outlet purchase
2026-04-16 · Member activity · RM 152.00
Points credited
2026-04-04 · OPLUMO Outlet 6
Outlet purchase
2026-03-23 · Member activity · RM 168.00